A hands-on systems partner for growing service businesses
Matt spent nearly five years working professionally in game development, where clear interfaces, dependable systems, iteration, and constant testing are part of the work. He uses AI across research, learning, development, design, and production and has contributed professionally to AI-model training.
He created UpSpand after repeatedly seeing capable local businesses that were difficult to find, understand, or contact online. UpSpand brings together websites, customer communication, CRM, automation, AI, marketing, and business-specific tools so owners have one hands-on partner helping the pieces work together.
Matt grew up in Derby, Kansas, and has lived in Wichita for more than 20 years. UpSpand is founder-owned and operated, with remote service available throughout the United States.
The UpSpand Philosophy
“Build up. Stand out. Expand.”
Build dependable foundations, stand out with immediate and professional customer responses, and expand your operations without chaos.
Our Commitment as Your Systems Partner
You work directly with the founder and builder behind your systems, not junior account coordinators or outsourced support queues.
We do not promise unrealistic growth overnight. We focus on rigorous testing, operational continuity, and dependable execution.
We stay involved after launch to monitor automations, keep integrations synchronized, and refine your setup as your business grows.